| Helping Russo & Russo Make Headlines |
| Standing out in a crowd is pretty tough when the crowd is a mailed brochure. Bigger doesn't always mean better. That's when the creative has to pull a huge portion of the "open me" weight. Russo & Russo faced competition from hundreds of laywers in the Tampa Bay area and needed a way to stand out. We worked with Russo to reinvent their brochures by creating a series of headlines that talked to the immediate, common concerns of the client--instead of the standard picture of the attorney on the cover. It was an approach that worked, and led to additional brochures, postcards, print campaigns and more. |
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Rebuilding Park Place Builders What happens when your company focuses on more than one are of business. The answer? You can lose focus if you don't tie those aspects of your business together properly. Park Place Building Consultants came to us with a limited budget and needed a new basic image (logo) and a website--which they had never had before. So we reinvented them and built a website that set them apart from their competition. |
Reinventing Morrow Technologies When one of your competitors is Lucent Technologies, you'd better have your image and your website look as professional as possible. Morrow Technologies Corporation believed that, too. That's why they hired us to rebuild their website so it could compete on the same level that they were in the military technology space. See the results in what they have called, "a well-organized website that speaks to our customers." |
Seminole Funding: Lo-Go National So when Tom Bales from Seminole Funding decided to take his mortgage company national, he realized he needed a logo that was more professional then the one he was currently using. The new Seminole Funding Logo had to be better than the rest of the nation's boring monikers. It had to have a personality of its own. And that's exactly what The Idea Network Provided. |
The Idea Makes The Difference We can say this a million times, but sometimes price will still win out over quality and science. When you're ready to rebuild your company, please go with a pro. Even if it's not us. And yes, we said science. Advertising is a science. And it's important for you to know that a computer and Internet connection does NOT make you a scientist. Experience and training are what it takes. And the end result is: pro. |

